Brand Positioning in Digital Age: An Assesment on the Case of Starbucks


ERDEM M. N., Çağlak Durmuş D.

1.ULUSLARARASI İLETİŞİM BİLİMLERİ KONGRESİ, 27 March 2021

  • Publication Type: Conference Paper / Summary Text
  • Ondokuz Mayıs University Affiliated: Yes