International Target Market Selection in Tourism: A Preliminary Screening Application Based on Grey Relational Analysis and K-Means

İnan H. E.

JOURNAL OF MEHMET AKIF ERSOY UNIVERSITY ECONOMICS AND ADMINISTRATIVE SCIENCES FACULTY, vol.12, no.3, pp.816-843, 2025 (ESCI, TRDizin)

• Publication Type: Article / Article
• Volume: 12 Issue: 3
• Publication Date: 2025
• Doi Number: 10.30798/makuiibf.1484987
• Journal Name: JOURNAL OF MEHMET AKIF ERSOY UNIVERSITY ECONOMICS AND ADMINISTRATIVE SCIENCES FACULTY
• Journal Indexes: Emerging Sources Citation Index (ESCI), TR DİZİN (ULAKBİM)
• Page Numbers: pp.816-843
• Ondokuz Mayıs University Affiliated: Yes